Salesforce Marketing Cloud
End-to-end Salesforce Marketing Cloud (SFMC) architecture, development and consulting — from data and automation to journeys, personalization and activation. I design Marketing Cloud Engagement solutions that are scalable, maintainable and measurable.
Capabilities
Whether you're implementing SFMC, migrating an existing org, or optimizing a live one, I can own the full technical lifecycle.
Design a clean, scalable data layer — Data Extension modeling, subscriber and contact strategy, retention and data quality.
Complex SQL for segmentation, transformation and incremental processing, tuned for performance and reliability.
Robust, monitored automations that move and process data on schedule, with proper error and failure handling.
Customer journeys architected around entry events, decisioning and suppression — tested, optimized and built to scale.
Dynamic, personalized content and transactional communications built with AMPscript and Server-Side JavaScript.
Integrate SFMC with CRM, web and external systems through REST and SOAP APIs, webhooks and event-based data sync.
Related expertise
Let's talk
From a fresh SFMC build to rescuing a stalled implementation, I can help you get more from Marketing Cloud.